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Why are the Thrashers Making it Cheaper to Not Buy Season Tickets?

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Thrasher Fan #1 loves hockey and bought two season tickets this season. He would rather not buy the 3 pre-season games but is required to do so and he will miss 4 games a year because of work or other travel out of town. He can't find a buyer for those 4 games he misses so he usually just gives them away.

Balance Sheet for Fan #1 a Season Ticket Holder
37 games attended in the 300s.
$2640 Total price for the season for two seats
$35.67 Cost per game attended per seat

Thrasher Fan #2 loves hockey and attends nearly every home game but buys single game tickets. She too will end up making 37 home games with her work, rec hockey games and extensive social life.

Fan #2 sits in the exact same section as Fan #1 but she uses coupons and internet specials to get some great markdowns:
  • Oct: 2 for 1 Thursdays, All-Star Wednesdays and $10 off with Downtown Connect
  • Nov-Dec buy one get one free--a 50% discount.
  • Feb-Mar get $30 off two tickets--a 45% discount.

She attends 37 home games this season and pays the following.
  • 4 Oct games 1 on a Thursday ($19) 3 full price ($38)
  • 13 Nov-Dec games (she misses two games) pays $19 a ticket
  • 20 Jan-Mar games (she misses two games) pays$23 a ticket

Balance Sheet for Fan #2 who buys tickets game-by-game
37 games in the 300s.
$1680 Total price for the season for two seats
$22.73 Cost per game attended

Thrashers Fan #1 and Thrashers Fan #2 attended the exact same number of regular season games and sat in the same area of the stands for those games. Thrasher Fan #1 bought his tickets in advance and paid nearly $1,000 more than Thrasher Fan #2.

So what exactly did Fan #1 get for that extra $1,000? 3 pre-season tickets and 4 regular season tickets that he couldn't re-sell and ended up giving away. A media guide. One "Meet the GM" event. The right to buy All-Star tickets (which was later made available to the general public) and the right to buy extra regular season and possible playoff tickets before others. 20% off at the Team Gear store (he saved $20 on $100 in purchases).

Who got the better deal? I'm going to have to say Fan #2 which makes me feel pretty silly since I bought the whole package in advance. With her savings Fan #2 could go to the same number of games and still have money to buy that big new TV to watch games on CenterIce.